In this fast paced world we live in, we are bombarded with endless choices in what we drink, in what we eat and in what we do. This chaos is creating a new demand for products that can offer us unique experiences and connections to our lives. Just as the French have captured our imagination with exotic cheeses and the Italians our love of fresh pasta, there is now a quiet search happening in New Zealand for natural flavours that capture the indigenous essence of Aotearoa, New Zealand.
Fomana Capital have developed a strategic partnership with leading scientists at the Crown Research Institute, Plant & Food Research, to explore native plant species and determine whether they hide uniquely New Zealand flavours. Two years into the four year government funded programme, five native plant species are showing real promise.
To transform this important knowledge into a commercial reality, a number of strategic partners are required. These include communities and iwi groups committed to managing and harvesting commercial crops, specialist ingredient manufacturers that extract the novel flavours from the plant, companies dedicated to embedding unique flavours in their food and beverage products and companies who reach into domestic and offshore markets to offer a uniquely New Zealand experience. For more information contact us here